Online Brand Protection
Online channels today offer businesses an unprecedented opportunity to grow their revenues and optimize business models. But the sheer size, diversity and unregulated nature of the internet and its online channels open up brands to a number of threats. Companies with strong brands and significant Internet visibility are at tremendous risk for online brand misuse or trademark infringement – ranging from typo squatting and logo abuse to unauthorized product distribution. Therefore protecting a brand's hard-earned reputation, revenue and intellectual property online is now an essential part of company strategy.
Using our comprehensive suite of online technologies and enforcement services, CyberShelter will save you time and money by managing your online brand protection. Our service preserves marketing investments, customer trust and revenues by assisting in the elimination of confusing and potentially fraudulent use of your brand online. Leveraging wide access to online data sources using advanced detection technology, we monitor your internet channels and safeguard your brand equity, web traffic, marketing investments, revenue and reputation from a wide range of brand abuse: paid search scams, unauthorized channels, counterfeit and grey market sales, cyber squatting and other online threats.
How brand owners will benefit?
Brand owners can rapidly detect abuses as they occur, then respond quickly and effectively with automated enforcement mechanisms. By demonstrating an active commitment to proactive brand defense, brand owners can also deter attackers and measurably reduce future brand attacks, and also help prevent brand reputation erosion.
With powerful technological capabilities that protect the brand equity and customer loyalty you’ve built, CyberShelter’s Online Brand Protection is your go-to service to enable greater brand protection impact with less effort.